Crypto in Focus: Memecoins

Investing Strategy
June 20, 2024
Every week we provide insights into popular assets and hot topics in crypto, so you can easily learn more about the crypto market in bite-sized pieces.

In this Crypto in Focus we take a closer look at Memecoins

Kings of the bull market - Memecoins 🐶

Memecoins are a category of crypto that gain popularity and value primarily through internet memes and social media trends, rather than intrinsic technological value or unique features. Coins such as Dogecoin and Shiba Inu often start as jokes or parodies but can amass substantial market capitalizations. They do not seek to change the existing financial system, nor do they replace the dollar or the euro. However, they’ve gained enormous popularity thanks to their strong communities and viral marketing on social media. 

In past crypto bull runs, memecoins have often been among the best-performing assets. Dogecoin and Shiba Inu, for instance, have seen meteoric rises. This year, memecoins on Solana, like dogwifhat and Bonk, are making waves.

As an investor, one can either dismiss memecoins as pointless or consider their potential for profit. Proponents argue that if the goal is to make money in crypto, ignoring a top-performing category might not be wise. While investing in memecoins isn't for everyone, paying attention to them can be beneficial. Below are a few examples of memecoins that might be worth exploring further.

Dogwifhat ($WIF; available on Change)

Dogwifhat is a memecoin on the Solana blockchain, inspired by the image of a Shiba Inu wearing a knitted wool beanie. It has gained popularity through the evangelism of Ansem, a prominent Solana trader and social media figure quickly emerging as one of the main characters in the current bull run. By capitalizing on the cute dog image and Ansem's influence, Dogwifhat has fostered a unique and dedicated community.

Bonk ($BONK; available on Change)

Bonk first gained widespread attention during its Christmas 2022 airdrop, aimed at rewarding Solana community members and builders who endured what Bonk’s project team referred to as “an extremely difficult year." It is said that thanks to this airdrop, several teams could continue building their services, keeping them involved in the Solana ecosystem. Bonk has a unique story in the memecoin space.

Pepe ($PEPE; available on Change)

Inspired by the iconic Pepe the Frog, this memecoin has become one of the most prominent upcoming memecoins in the Ethereum ecosystem. Pepe the Frog itself is probably the most widely recognized and frequently referenced meme within the crypto community.

Crypto as an asset class is known for its high risk, and memecoins are often viewed as the riskiest type within this category. Exercise caution when considering them, as they embody the "high risk, high reward" principle. It’s also important to keep in mind that past performance isn’t indicative of future results. 

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